Consumer Voice Takes Center Stage At December 4, 2025 Consumers Experience Summit


By Winifred BosaGeneration Unlimited Nigeria (GenU 9JA), UNICEF’s Public-Private-Youth-
Since its launch in 2021, GenU 9JA has successfully impacted over 11 million young Nigerians across all 36 states and the Federal Capital Territory, with a particular emphasis on young women and marginalized youth. The initiative provides vital access to digital learning, employment pathways, and civic engagement opportunities.
During the annual Steering Committee meeting in Lagos, co-chaired by the Office of the Vice President, UNICEF Nigeria, and the Tony Elumelu Foundation, representatives from government, the private sector, development partners, and youth leaders convened to review progress and set priorities for 2026 and beyond.
In 2025, GenU 9JA significantly enhanced its impact by forming strategic partnerships with Airtel, MTN, IHS Towers, Unilever, Microsoft, Jobberman, CISCO, AfricaRe, and ATC Nigeria, providing over 255,000 young people with access to mobile data and digital learning resources. The Youth Agency Marketplace (YOMA) programme successfully connected more than 400,000 youth to skills development, livelihoods and empowerment opportunities, with around 20,000 young women acquiring technical and digital skills and over 85,000 receiving mentorships through the Future-X Campus Ambassadors Program. Civic engagement saw a notable increase, with over 665,000 youth participating in social impact initiatives, and more than 300,000 youth mobilised for environmental action through the Green Rising initiative.
According to Rimamskeb Nuhu, Special Assistant to the President, Strategy and Policy (Workforce Development), Office of the Vice President (OVP), “the mission of GenU 9JA aligns with the Government of Nigeria’s Renewed Hope Agenda and the Digital Access and Livelihoods Initiative (DALI), initiatives that aim to open more pathways for youth employment and entrepreneurship.”
Ms. Wafaa Saeed, UNICEF Nigeria Country Representative, announced that GenU 9JA has been institutionalized under the Office of the Vice President. “With over 11 million young Nigerians impacted in four years, we are on track to achieve our goal of supporting 20 million young people in their transition from learning to earning by 2030,” Wafa stated. “This step reflects the government’s strong commitment to creating opportunities for young people across the country.”
“The private sector, particularly young entrepreneurs, are the engines of Africa’s transformation. The Tony Elumelu Foundation will continue to provide Africa’s youth with the mentorship, resources, and networks that is required to build sustainable businesses through our partnership with UNICEF’s Generation Unlimited.” Added Somachi Chris-Asoluka, CEO of the Tony Elumelu Foundation.
Despite the progress made so far, GenU 9JA is looking to support 2.5 million youth with jobs, training, and entrepreneurship in 2026. This plan will include scaling YOMA from the current 400,000 to 2 million users, expanding Green Rising to universities, and offering grants to youth-led start-ups.
Shamiyah Umar, a member of the UNICEF Young People’s Action Team (YPAT) and the founder of the We Are Special Foundation, stated, “Being a part of UNICEF GenU 9JA has allowed me to make a meaningful difference in my community and positively impact the lives of people with disabilities. At GenU 9JA, young people are not just participants; we are leaders shaping the future we want, despite our diverse abilities.”
As the initiative enters its next phase, partners reaffirmed their commitment to collective action and investment in young people, recognizing them as central to Nigeria’s social and economic progress.

Qatar Airways and Kenya Airways announce the launch of codeshare flights to 19 destinations, with more set to be added in the near future. Kenya Airways customers can book codeshare flights between Nairobi and Doha, as well as to 10 destinations connecting through the award-winning Hamad International Airport.
Similarly, Qatar Airways customers now have access to eight destinations in Kenya Airways’ network, connecting through three daily flights between Doha and Nairobi. Passengers will be able to travel on these codeshare flights from 26 October 2025. Flights will be available for sale starting tomorrow, 21 October.
Qatar Airways Chief Commercial Officer, Thierry Antinori, said: “We are pleased with the significant progress made in just a few months since the partnership initiated with Kenya Airways, and this enhancement is a testament of the collaborative efforts which further strengthens our presence in Kenya and the African continent. The recent addition of Qatar Airways’ third daily flight to Nairobi also serves as another cornerstone of this partnership that is driven by strong demand from passengers seeking reliable and seamless connectivity.”
Kenya Airways Chief Commercial and Customer Officer, Julius Thairu, said: “We are excited to embark on this new chapter of our partnership with Qatar Airways. This partnership will significantly enhance connectivity especially across Africa, the Middle East, and Asia, expanding our flight offerings, and opening up a world of new destinations for our customers to explore. Together with Qatar Airways, we are dedicated to providing our customers with easy access to a variety of destinations, paired with better connectivity and a seamless travel experience.”
Today’s announcement enables Qatar Airways to continue expanding its footprint within the African continent, providing passengers from more than 170 destinations across the globe with easier access to key leisure and business destinations served by Kenya Airways, including Lilongwe, Livingstone, Juba, Nampula, Ndola, and Victoria Falls.
Similarly, Kenya Airways passengers will now be able to connect to multiple destinations in 10 countries across Asia and the Middle East through Hamad International Airport, named the ‘Best Airport in the Middle East’ for 11 consecutive years. These destinations include Bahrain, Colombo, Islamabad, Karachi, Malé, Tokyo Narita, and Singapore.
Additionally, Qatar Airways Privilege Club members will earn Avios on the codeshare flights operated by Kenya Airways.
The two airlines will continue to collaborate on codeshares, airport operations, lounges, sustainability and procurement. Other future phases and areas of collaboration will include network development, cargo, aircraft maintenance, repair, and overhaul.
Kenya Airways codeshares on Qatar Airways routes
Bahrain, Colombo (Sri Lanka), Doha (Qatar), Dhaka (Bangladesh), Islamabad and Karachi (Pakistan), Kuala Lumpur (Malaysia), Malé (Maldives), Muscat (Oman), Singapore, and Tokyo Narita (Japan).
Qatar Airways codeshares on Kenya Airways routes
Abidjan (Côte d’Ivoire), Accra (Ghana), Addis Ababa (Ethiopia), Lilongwe (Malawi), Livingstone (Zambia), Juba (South Sudan), Nampula (Mozambique), and Victoria Falls (Zimbabwe).
*Some flights are subject to government approvals.
About Kenya Airways
Kenya Airways (KQ), The Pride of Africa, is a leading African carrier on a mission to propel Africa’s prosperity by connecting its people, cultures, and markets. We fly to 45 destinations worldwide, 37 of which are in Africa, connecting over 5 million passengers and over 70,000 Tons of cargo annually through our Hub at Nairobi’s Jomo Kenyatta International Airport.
As the sole African carrier in the SkyTeam Alliance, we open up a world of possibilities for our customers, connecting them to over 1,060 destinations in 173 countries. We take pride in offering a delightful flying experience with a caring African touch. Our exceptional African hospitality has consistently earned us global recognition including the prestigious Skytrax World Airline Awards where we were honoured with the Best Airline Staff and Best Airline Cabin Crew in Africa in 2024.
About Qatar Airways
A multiple award-winning airline, Qatar Airways won the ‘World’s Best Airline’ for an unprecedented ninth time at the 2025 World Airline Awards, managed by the international air transport rating organisation, Skytrax. Qatar Airways was previously named the World’s Best Airline in 2011, 2012, 2015, 2017, 2019, 2021, 2022, and 2024.
The airline continues to be synonymous with excellence, and has yet again received recognition for ‘World’s Best Business Class’, and ‘World’s Best Business Class Airline Lounge’. As the leading connector in the region, Qatar Airways has also been lauded with the ‘Best Airline in the Middle East’ title for the 13 time.
Qatar Airways currently flies to over 170 destinations worldwide, connecting through its Doha hub, Hamad International Airport, the ‘Best Airport in the Middle East’ for 11 consecutive years, as well as ‘World’s Best Airport Shopping’ for the third year in a row, as voted by Skytrax. Hamad International Airport has previously been named the ‘World’s Best Airport’ by Skytrax in 2021, 2022, and 2024.
Qatar Airways was the first Airline in the Middle East to be certified to the highest level of IATA’s Environmental Assessment (IEnvA) programme, based on recognised environmental management system principles (such as ISO 14001). As an inaugural signatory to the Buckingham Palace Declaration in March 2016, Qatar Airways became the first airline globally to be certified to the industry standard for the prevention of illegal wildlife trafficking in aviation.

