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AMCON Transfers 34% Stake In Unity Bank To Providus, Strengthening Merger Deal

The Asset Management Corporation of Nigeria (AMCON) has offloaded 34 per cent of its stake in Unity Bank Plc to Providus Bank.

This has strengthened the business combination deal between Providus and Unity Bank.
The 34 per cent total equity stake in Unity Bank was transacted through a crossed deal on the floor of the Nigerian Exchange Limited (NGX) to the preferred bidder, 24 hours ahead of their Court-Ordered Meeting to approve the scheme of merger.
The transaction was completed involving four billion Unity Bank shares at N1.66 per share, amounting to over N6.5 billion in value.
A total of three deals was carried out on Unity Bank shares on the Exchange on September 25, 2025.
The ongoing business combination arrangement is a milestone for Providus Bank as it puts it in a comfortable position to beat the March 31, 2026, recapitalisation deadline that was placed by the Central Bank of Nigeria.
Providus Bank began operations in June 2017. It is licensed by the Central Bank of Nigeria to provide banking services to individuals and businesses. The bank has a strong IT infrastructure and digital channels which it deploys to provide exceptional service to our customers so they can achieve their objectives.
Providus Bank is an innovative financial institution that provides personal, private, corporate, commercial and digital banking products and solutions.
Its tailored financial services delivery includes: Business Advisory, Portfolio Management, Personalised Relationship Management, Fast-tracked Service delivery and Self-service solutions. Providus Bank competitive advantage in Private, Institutional, Business and Personal Banking is driven by the philosophy to create support and value for Institutions, Agencies, SMEs and HNIs.
Its business development strategy also focuses on developing expertise and collaborating to improve the non-oil (emerging) sector of the Nigerian Economy, which includes but not limited to Agriculture, Mining, Hospitality, E-commerce, and Art & Entertainment.
Providus Bank believes that the New World of Fast, Smart, Personal, and Borderless banking relationship is here. We are therefore inspired by our Future Forward Banking ethos to make life (at work and leisure) more exciting for our partners with the use of cutting-edge technology that delivers best-in-class customer satisfaction.
In less than 10 years, Providus Bank has emerged as one of the fastest growing financial institutions in the country.
Through this merger, Providus aims to transform from a niche player into a national bank, leveraging Unity Bank’s over 211-branch network spread across all 36 states and the FCT.
The move aligns with Providus’ broader strategy to deepen its retail presence and diversify its customer base.
Additionally, Providus Bank would significantly benefit from scale in retail banking as it would expand its footprint from a largely digital operation to a full-fledged national player.
It also brings in a strong SME lending pipeline, especially in agriculture, mining, ecommerce, hospitality, and entertainment sectors, which both banks already support.
Providus plans to integrate its technology stack into Unity Bank’s branch network, enhancing service delivery and cost efficiency.
The bank believes the combined entity will unlock new value across its retail, SME, and digital channels.
At the court order meeting, Unity Bank shareholders will decide whether to approve a cash consideration of N3.18 per share or opt for a share swap under which every 17 Unity Bank shares convert into 18 shares in the enlarged Providus Bank.
If approved, Unity Bank’s assets, liabilities, intellectual property, and ongoing legal matters will be transferred to Providus. Unity Bank will be dissolved, with Providus continuing as the surviving entity.
The meeting is expected to pave the way for regulatory sign-offs from the CBN and the Securities and Exchange Commission (SEC), both of which had already approved the merger in August 2024.
NLNG, NCDMB Mark Graduation Of 122 Beneficiaries From Train 7 HCD Programme

By Winifred Bosa

(L-R) Engr. Joshua Anemeje, Train 7 Project Corporate Liaison Manager; one of the six candidates retained by AOS ORWELL; Barr. Esueme Dan Kikile, NCDMB’s General Manager Human Capital Development (HCD); Engr. Omochi Adekwu,Manager, Maintenance, NLNG; Favour Ugochukwu, Contract Manager AOS ORWELL and Obe Akinkunmi, Co-ordinator of the AOS ORWELL OJT Training at the close out ceremony of NLNG T7 Project HCD Advanced Training Programme In Bonny….on Friday

NLNG, in collaboration with the Nigerian Content Development and Monitoring Board (NCDMB), recently achieved a major milestone in the Nigerian Content development commitment, with the close-out of Train 7 Project Human Capital Development (HCD) Advanced Training Programme, at the plant complex in Finima, Bonny Island.

The training ends officially on 30th September 2025 with the departure of the trainees from its plant facility in Bonny Island. The HCD programme, run under the guidance of the NCDMB, is a Federal Government initiative to build capacity for the oil and gas industry and fulfil the Nigerian Oil and Gas Industry Content Development (NOGICD) Act’s requirement on human capital development.

A total of 122 trainees, having completed prior HCD Basic Training Programmes, were approved by the NCDMB, to participate in the rigorous three month On the Job Training (OJT) within NLNG facilities, covering both graduate and vocational categories. The training programme focused on development of technical expertise in plant and facility management, amongst other competencies, and has positioned the trainees to take advantage of future opportunities within the oil and gas industry.

Speaking at the ceremony, NLNG’s Train 7 Project Director Engr. Ali Uwais, represented by Engr. Joshua Anemeje, Train 7 Project Corporate Liaison Manager, described the advanced training programme as a testament of the resilience, discipline, and growth of the trainees.

He congratulated the trainees for their commitment to excellence and urged them to take advantage of future opportunities within the oil and gas industry.

“This programme is about building a new generation of Nigerian professionals who will shape the oil and gas sector for decades to come. Its successful completion with a zero-incident safety record reflects not only your dedication but also NLNG’s uncompromising culture of ‘Safety First and Always’, and its operational excellence”, Engr. Anemeje said.

He further commended NCDMB, for its role as a strategic partner in driving Nigerian Content targets and capacity development in the industry, and the training partners, Candix Engineering Nigeria Limited, AOS Orwell, Arco Marine and Engineering Limited, Dover Engineering and Amaiden Energy Nigeria Limited, for ensuring a world class OJT experience and HR management.

In his comments, the NCDMB’s General Manager Human Capital Development (HCD), Esueme Dan Kikile, Esq, expressed delight on the conclusion of the training programme, which produced a pool of skilled and globally competitive workforce, knowledgeable in key areas such as instrumentation, electrical, mechanical, lifting and rigging activities, and fabrication, preventive and corrective maintenance, and can compete globally in the oil and gas industry and its linkage sectors.

Kikile described Train 7 Project as one of the largest gas infrastructure developments in Africa, noting that it not only created jobs but also provided a platform to groom young Nigerians with advanced technical and managerial competencies.

“This training provided hands-on experience on a live LNG project that complimented your academic and theoretical knowledge. This training further exposed trainees to specialised advanced technical disciplines, project management, health and safety, and emerging technologies critical to the future of the industry,” he added.

‘It is my delight to note that twenty-seven (27) of the trainees have received special recognition awards for their aptitude during the programme, out of which six (6) who were very exceptional have been offered automatic employment by AOS Orwell, one of the training partners,” he revealed.

He lauded NLNG and all other partner companies for their unwavering commitment to Nigerian Content development, referencing several other initiatives on which the Board is partnering with NLNG to deepen local content implementation in the Nigerian oil and gas industry.

IHS Nigeria And HSES Partner To Promote Environmental Sustainability , Public Health

 


L-R: Senior Vice President and Chief Corporate Services Officer, IHS Nigeria Limited, Dapo Otunla; Chief Executive Officer, IHS Nigeria, Mohammed Darwish; Group Chief Human Resource Officer, IHS Towers, Ayotade Oyinlola; Mandate Secretary, FCT Health Services and Environment Secretariat (HSES), Dr. Adedolapo Fasawe; Permanent Secretary, HSES, Dr. Baba Gana Adams, during the signing of a Memorandum of Understanding (MoU) between IHS Nigeria and HSES to promote clean energy, environmental sustainability, and improved public health in the Federal Capital Territory, held at IHS Nigeria’s corporate office recently.

 

IHS Nigeria, part of the IHS Holding Limited (NYSE: IHS) (“IHS Towers”) group, one of the largest independent owners, operators, and developers of shared communications infrastructure in the world by tower count, has announced a strategic collaboration with the Health Services and Environment Secretariat (HSES) of the Federal Capital Territory (FCT), Abuja to promote clean energy use and improve environmental health standards in the Federal Capital Territory.

The partnership was formalized through the signing of a collaboration agreement on Thursday, September 25th at the IHS Nigeria head office in Lagos, marking a significant step in advancing joint efforts towards environmental sustainability, climate action, and improved public health across the FCT.

This collaboration underscores the shared commitment of both organizations to address pressing environmental challenges, promote cleaner and more sustainable energy alternatives, and reduce carbon emissions in the country.

The partnership also aligns with Nigeria’s Nationally Determined Contributions (NDCs) in tackling climate change and fostering a healthier, more sustainable environment for citizens.

Under the terms of the agreement, IHS Nigeria will work closely with HSES to implement community-based projects that promote the use of cleaner energy sources, reduce reliance on fossil fuels, and support initiatives designed to improve environmental health standards in the FCT.

Commenting on the collaboration, Mohamad Darwish, CEO, IHS Nigeria, said:
“Climate and environmental responsibility are central to our sustainability agenda. With over 16,000 sites nationwide, we are fully aware of our responsibility to reduce carbon emissions and advance clean energy solutions. Our investments in solar and hybrid power solutions, totaling over $750 million in the past decade, reflect our commitment. Partnering with HSES enables us to expand this impact by supporting healthier communities and contributing meaningfully to Nigeria’s energy transition and environmental goals.”

Speaking on behalf of HSES, Dr. Dolapo Fasawe, Mandate Secretary of Health Services and Environment Secretariat, said:
“There is no health without a clean environment. This partnership with IHS Nigeria is a demonstration of how the public and private sectors can come together to drive sustainability and safeguard the well-being of our people. Through this collaboration, we aim to showcase practical solutions that reduce carbon footprints, promote the adoption of clean cooking and energy alternatives, and inspire other states across the country to follow suit. The FCT is proud to lead by example in this regard.”

This landmark agreement not only reinforces IHS Nigeria’s dedication to sustainability, one of its core values but also strengthens the FCT’s efforts to advance climate resilience, environmental protection, and public health.

IHS Nigeria Releases 2023,2024 Impact Assessments, Renews Commitment To Sustainable Development

By Winifred Bosa

IHS Nigeria, part of the IHS Holding Limited (NYSE: IHS) (“IHS Towers”) group, one of the largest independent owners, operators, and developers of shared communications infrastructure in the world by tower count, has  published its 2023 and 2024 Impact Report.

The report highlights IHS Nigeria’s continued commitment to helping foster a more sustainable and prosperous future for Nigeria, and covers sustainability and community impact activities from January 1, 2023, to December 31, 2024.
During this period, IHS Nigeria continued to contribute towards the United Nation’s Sustainable Development Goals and execute IHS Towers’ four-pillar sustainability strategy – focusing on ethics and governance, environment and climate change, education and economic growth, and our people and communities, which IHS Nigeria seeks to align with the Renewed Hope Agenda of the Nigerian Government.
Report Highlights
Details of the activity published in this report under IHS Towers’ four sustainability pillars include:
Education and economic growth
Supported the construction and operation of the Ilorin Innovation Hub, expected to be the largest innovation centre in Nigeria, and other hubs in Ogbomosho (Oyo) and Alimosho (Lagos)
Partnered with the Ministry of Communication and Digital Economy on the 3 Million Technical Talent (3MTT) initiative to help train more than 100,000 Nigerians in digital skills
Welcomed 10 Nigerian educators to the 12-month Limitless Global Educator Program, in partnership with the Limitless Space Institute, and helped facilitate a visit to the NASA Space Center
Partnered with UNICEF Nigeria to support 956 schools across the country with school connectivity; 421 of which were successfully connected to the internet, enabling them to access the Nigerian Learning Passport under the UNICEF GenU initiative
Environment and climate change
Planted and nurtured 4,000 trees across the country
Installed 144 solar streetlights in communities across eight states, benefiting approximately 23,990 residents by helping improve security
Fitted 6,747 tower sites with hybrid power solutions to reduce dependency on diesel
Supported over 700 students with climate and eco-friendly education tools
Our People and Communities
Constructed nine medical oxygen plants in Bauchi, Ogun, Cross River, Kano, Yobe, Oyo, Kaduna, Ebonyi, and Rivers states to help strengthen lifesaving oxygen supply in hospitals, benefiting up to approximately 90,000 patients so far, according to UNICEF estimates
Constructed four solar powered boreholes in Borno State to provide clean water to over 20,000 beneficiaries
Supported 201 hydrocele surgeries and helped deliver treatment for neglected tropical diseases to over 1,000,000 people in partnership with the END Fund
Partnered with the Nigeria Solidarity Support Fund in Cross River State to vaccinate over 10,000 children
Ethics and governance
IHS Nigeria continues to align with the guidelines of ISO 26000 on social responsibility
Upskilled 238 suppliers and members of the IHS Procurement and Supply Chain team on sustainable supply chain management
Supported 11 research publications through the Telecommunications and Technology Sustainability Working Group
Awarded six start-ups with seed grants through the Sustainable Solution Africa Program
Mohamad Darwish, CEO, IHS Nigeria, commented, “As a business, our focus is not only on providing the connectivity that powers this economy, but also on making a lasting impact in the communities we serve. From a mother who is supported through childbirth with medical oxygen, to a child who writes his first line of code through our digital literacy initiatives, to a father who now worries less about health expenses, to educators who benefit from an unique opportunity to visit the NASA Space Center, these transformational stories provide us with fulfilment as a business and present a picture of progress. There is no better purpose than improving the wellbeing of our fellow citizens and helping encourage hope in the prospects of our country.”
Dapo Otunla, Chief Corporate Services Officer, IHS Nigeria, commented, “We believe in the power of the community and in empowering our people to help them unlock their full potential. Our interventions cut across the six geopolitical regions in Nigeria, as we seek to help pave the way for socioeconomic development and ensure that all Nigerians, regardless of their location, benefit from a better quality of life.”

E1 Lagos GP Announces Sponsorship Lineup , With First Bank Of Nigeria At The Helm

 

From L-R: Mr. Jubril A. Gawat (Senior Special Assistant to the Governor of Lagos on New Media), Olayinka Ijabiyi – Group Head, Marketing and Corporate Communications First Bank, Mr Gbenga Omotosho – Commissioner of Information and Strategy, Lagos State, Mr Samuel Egube – Deputy Chief of Staff/E1 Lagos GP LOC Chairman during a stakeholder Immersion Session at LASWA Yard, Falomo Jetty, Falomo Ikoyi-Obalende, Ikoyi, Lagos recently.

 

The Local Organising Committee of the E1 Lagos GP is proud to announce its sponsorship lineup for Africa’s first all-electric powerboat race, taking place from October 2–5, 2025, on the Lagos Lagoon.

The announcement was made at the Stakeholder Immersion Session, convened to ensure that every stakeholder – from sponsors and the media to creators and influencers – carries a unified understanding of the E1 Lagos GP’s identity, communication standards, and positioning. It was a unique platform to deepen stakeholder awareness of what the E1 Series represents globally and how Lagos is preparing to host its maiden edition on African waters. The session also featured opening remarks by Mr. Gbenga Omotosho, Honourable Commissioner for Information and Strategy in Lagos State, a presentation from the Lagos State Waterways Authority on established safety protocols, and guidance from the Teksight Edge team on proper brand use and communications guidelines.

Speaking at the session, Mr. Samuel Egube, Deputy Chief of Staff to the Governor of Lagos State and Chairman of the E1 Lagos GP LOC, said: “Today marks not only an affirmation of our sponsors’ commitment, but a promise that we will uphold clarity, professionalism, and integrity in how Lagos tells its story on the global stage. We are proud to stand with First Bank as our Presenting Partner, and with all our partners who share in our vision for sport, innovation, and legacy.”

In his remarks, Honourable Commissioner for Information and Strategy, Mr. Gbenga Omotosho, noted: “The E1 Lagos GP is more than a sporting event; it is a statement of Lagos’ readiness to lead Africa into a sustainable future, where innovation and culture meet global standards. Our responsibility is to ensure that the people, the media, and all partners tell this story with one voice.”

Mr. Olayinka Ijabiyi, Group Head, Marketing and Corporate Communications, First Bank of Nigeria, added: “First Bank is honoured to take its place as the Presenting Partner of the E1 Lagos GP. Our heritage of over 130 years in supporting innovation and development in Nigeria aligns perfectly with this groundbreaking event. We are delighted to support a project that not only showcases sport at its finest but also emphasizes sustainability and youth engagement.”

The sponsors of the E1 Lagos GP are: First Bank of Nigeria (Presenting Partner), Oando, Spiro, Sunbeth, and Tolaram Group (with Guinness Stout, Johnnie Walker, and The Singleton). These partnerships demonstrate the commitment of leading brands to Lagos’ vision of hosting world-class events that inspire pride and create lasting impact.

With these partnerships and the alignment achieved during the immersion session, the E1 Lagos GP is positioned to set a new benchmark for sports, innovation, and sustainability in Africa, while projecting Lagos as a hub of culture, commerce, and global excellence.

 

By Winifred Bosa

Nestlé Nigeria has reaffirmed its dedication to youth empowerment and skill development with the graduation of twenty young trainees from the 8th cohort of its Nestlé Technical Training Center, Agbara. This initiative is part of the broader Nestlé Needs YOUth program, a global commitment launched in 2013 with the goal of enabling 10 million young people worldwide to access economic opportunities by 2030.

 

Since its establishment in 2011, the Nestlé Technical Training Center, Agbara has invested more than ₦6 billion in equipping young Nigerians with hands-on technical and vocational skills. The program offers comprehensive training in food technology, engineering, and manufacturing operations, giving participants the practical expertise they need to thrive in today’s industrial landscape. By empowering youth with employable skills, the initiative not only supports individual growth but also contributes to Nigeria’s industrial capacity and sustainable economic development.

 

The latest graduates completed an intensive 18-month curriculum that blends theoretical and practical engineering education. Their training culminated in the prestigious City and Guilds of London Technicians’ Certification, significantly enhancing their employability in Nigeria and beyond.
Since its inception, the Nestlé Technical Training Center has trained more than 200 young professionals across its three locations: Agbara, Flowergate, and Abaji factories. Impressively, 95% of alumni have secured employment with Nestlé Nigeria, where they apply their technical knowledge in practical roles.

 

Speaking at the ceremony, Mr. Wassim Elhusseini, Managing Director/CEO of Nestlé Nigeria, said:
“Each graduation ceremony is a true privilege because it allows us to witness firsthand the life-changing impact of the Nestlé Technical Training Center. Many of our graduates have gone on to build remarkable careers, including one who now serves as a Factory Engineer in Angola, and several others excelling as Engineering and Production Supervisors. From this class, five outstanding graduates will embark on an eight-week internship in Switzerland starting this October, under the framework of our Memorandum of Understanding (MoU) with the Embassy of Switzerland in Nigeria.

There, they will sharpen their technical expertise and gain valuable global exposure. These achievements go far beyond individual success, they uplift families, strengthen communities, and contribute to Nigeria’s industrial growth.”
Highlighting the broader impact of the Technical Training Centers within the Nestlé Needs YOUth initiative, Mr. Shakiru Lawal, Country Human Resources Manager at Nestlé Nigeria, said:

 

“The Nestlé Technical Training Center is a cornerstone of Nestlé Needs YOUth, which empowers young people across Nigeria through four key pillars: employability, skills development, support, and access to opportunities. Beyond the training centers, our initiative includes programs such as the Nesternship Program, a virtual internship platform that allows young people to gain practical experience remotely; the Nestlé Youth Development Program, which provides training and mentorship to enhance employability; and our active participation in the Alliance for Youth Nigeria, a collaboration offering apprenticeships, traineeships, and job opportunities. Through these efforts, we reach an average of 25,000 young people annually, helping them build fulfilling careers and contribute to the growth of our communities.”

 

In a goodwill message delivered on his behalf by Adenike Aderonke, Director of Social and Labour Affairs, the Director-General Mr. Adewale Smatt Oyerinde of the Nigerian Employers’ Consultative Association (NECA) praised the Center’s role in shaping future talent.

“This program reaffirms our belief that skills are the future of work, especially for young people in today’s competitive environment. To the graduands, I extend heartfelt congratulations. Strive for excellence in your endeavors, uphold values of consistency, and make a positive impact in your chosen fields.”

Also present at the ceremony were His Royal Highness, the Alagbara of Agbara, Oba Lukman Jayeola Agunbiade, along with representatives from the communities.
“I am proud to see a program that gives our youth real skills and opportunities,” Oba Lukman Jayeola Agunbiade said. “It is especially wonderful to see young people from my community succeeding through this initiative. I encourage these graduates to lead by example and inspire others to make the most of education, training, and personal development.”

 

With every edition, the Nestlé Technical Training Centres continue to strengthen Nigeria’s industrial workforce, equipping young people with the skills to build sustainable careers and drive national growth.

About Nestle

Nestlé Nigeria is Africa’s top food and beverage company, known for its quality, excellence, and commitment to creating shared value. With a heritage of more than 63 years in Nigeria and its house-hold brands, the firm continues to ensure the availability and accessibility of nutritious food and beverage products. In addition, the firm supports the communities closest to its operations and takes action to safeguard the environment through sustainable business practices.

With over 2,300 direct employees, 3 factories and 7 branch offices across Nigeria, Nestlé produces and markets iconic brands including Maggi, Milo, Golden Morn, Nestlé Pure Life and Cerelac.

 

NLNG 2025 The Nigeria Prize For Science Ends Without A Declared Winner

By Winifred Bosa
(L-R) Anne-Marie Palmer-Ikuku, Manager, Corporate Communications & Public Affairs; Dr. Sophia Horsfall, GM, External Relations & Sustainable Development; Prof. Barth Nnaji, Chairman, Advisory Board, The Nigerian Prize for Science; Prof Yusuf Abubakar; and Dr. Nike Akande, Board Members at the press conference on the 2025 science prize outcome…in Lagos on Wednesday.
The Advisory Board of The Nigeria Prize for Science has announced that  no winner emerged for the 2025 edition, following the judges’ dissatisfaction with the overall quality of entries received.
Speaking at a press briefing in Lagos, the Chairman of the Advisory Board, Professor Barth Nnaji, explained that after a rigorous adjudication of the 112 entries submitted this year, none was found suitable for the Prize.
 He stated that the decision, though difficult, reinforced the Board’s commitment to upholding the integrity of the selection process and protecting the reputation of the prestigious The Nigeria Prize for Science.
He noted that the Prize is not just about rewarding scientific output, but safeguarding the values of creativity, originality, and scientific rigor that define truly outstanding work.
“To lower the bar would be to betray the trust of the public and diminish the legacy of the Prize itself,” Prof. Nnaji affirmed.
He commended the courage and dedication of all who submitted entries, noting that their efforts reflect discipline and a desire to contribute to both national and global scientific discourse.
He stressed that excellence was beyond effort, and that it requires innovation, mastery of craft, and the ability to leave a lasting mark on human thought and development.
The Board chairman called on Nigerian scientists, researchers, and innovators to be inspired by the judges’ verdict to do more and  strive higher.
“The Nigeria Prize exists to celebrate only the finest achievements, work that embodies originality, withstands scrutiny, and elevates scientific discourse. Where these qualities are absent, we cannot, in good conscience, bestow the Prize,” he stated.
This 2025 outcome is not unprecedented. In previous years, in 2005, 2007, and then during the haitus between 2011 to 2016,  and again in 2021, The Nigeria Prize for Science was not awarded. Prof. Nnaji admonished Nigerian scientists that the high bar set for the Prize should not discourage future participation, but rather reinforce the fact that the Prize will never compromise on its standards of scientific innovation and excellence.
The Advisory Board also announced that the theme for this year “Innovations in ICT, Artificial Intelligence (AI), and Digital Technologies for Development” will be repeated for the 2026 edition.
The Board stated that the decision was taken to attract a wider spectrum of innovators, particularly in the emerging field of Artificial Intelligence.
Furthermore, the Advisory Board unveiled the members of the panel of judges.
They include Dr. Omobola Johnson, the Chairperson of the Panel of Judges for The Nigeria Prize for Science, a Senior Partner at TLcom Capital. Omobola Johnson drives investment and value creation in technology companies across sub-Saharan Africa.
She previously served as Nigeria’s Minister of Communication Technology (2011–2015) and spent over 25 years at Accenture, including five years as Country Managing Director.
Prof. Collins Udanor is an Associate Professor of Computer Science (Artificial Intelligence) at the University of Nigeria, Nsukka, Prof. Udanor specialises in data analytics, intelligent agent systems, and multi-agent learning.
He leads the High-Performance and Intelligence Computing Group (HiPIC) and has secured multiple grants from organisations such as UNESCO-HP, Google, Nvidia, and TETFund.
Prof. Aminu Muhammad Bui, is a scholar at the Department of Computer Science, Usmanu Danfodiyo University, Sokoto, Prof. Bui specialises in Artificial Intelligence, decision support systems, information retrieval, feature selection, Hidden Markov Models, and educational data mining.
His research contributes to advancing AI applications in decision-making and student performance prediction.
Now in its 21st year, the 2025 edition of The Nigeria Prize for Science opened for entries in February and drew a total of 112 submissions.
Experts Champion New Era Of Value Beyond Price At Media Consortium Conference And Awards

By Winifred Bosa

Femi Opadere, Head, Digital Media, Glo (2nd left), Amechi Obiakpu (left), Godwin Anyebe and Adetunji Faleye, co- Publishers/Convener, MediaConsortium Conference and Award.

 

Marketing experts have urged brands to build trust and deliver holistic value beyond price in today’s changing marketing landscape, saturated with choices and increasingly discerning consumers.

They made this assertion at the third edition of the MediaConsortium Conference and Awards, held on Thursday at the Lagos Chamber of Commerce & Industry (LCCI). Industry stakeholders and captains of industry gathered to dissect the theme, “Defining ‘Value’ in the Modern Marketplace: Beyond Price, Quality, Experience and Ethics”.

Speaking on the choice of the theme, Adetunji Faleye, Co-Convener of the MediaConsortium Conference and Awards, said, “Our chosen theme reflects a pressing question for today’s brands, businesses, and leaders.” Faleye stated, “We believe the answer lies in a holistic approach—one that integrates all these elements and goes further to capture the intangible: trust, relevance, purpose, and sustainability. These are the benchmarks of success in the modern marketplace.”

Delivering the keynote address, Femi Opadere, Head of Digital Media at Globacom, challenged brands to shift their focus from cost to benefit. He emphasised that today’s consumers are digitally active, have numerous options, and make decisions based on more than just price.

Using Globacom’s introduction of per-second billing as a prime example, he illustrated how delivering genuine value can revolutionise an industry. “Somebody somewhere was not thinking about making money immediately. He was thinking about what kind of value I can give to Nigerians,” Opadere recalled, noting that this value-driven strategy led to over one million subscribers in a few months. He concluded with the adage, “Price is what you pay, value is what you get.”

The conversation deepened during a panel session moderated by Zion Rufus, Senior Brand & Content Strategist at Livespot360. The panelists, drawing from diverse industry experiences, offered practical insights.

Samuel Akinrimisi, New Product Development Lead at Eko Supreme Resources, warned that brands often fail when they operate on flawed assumptions about their customers. “The gap I identified is that we do not bring the point of the consumer into the product perspective,” Akinrimisi explained. He argued that true value is “needed satisfaction” and requires brands to understand the cultural relevance of their products and messaging.

Ayodeji Ajayi, Strategy/Creative Director at Hephzibah Experiential Ltd, spoke about the power of building an emotional connection and trust to foster unwavering loyalty. “You cannot take away emotions,” Ajayi noted, explaining that a deep connection is what makes a consumer choose a brand repeatedly. He stressed that “the culture that defines the experience is one thing that brands must prioritise to succeed.”

Representing the fast-evolving fintech space, Obinna Ojekwe, Marketing Lead, Hydrogen Pay described value as a powerful differentiator, which can even be found in simple accessibility. He called value a “cheat code” for brands, especially niche players, to excel by deeply understanding their specific market segment.
He added that in today’s digital age, brands must define value through co-creation with their customers. He states that co-creation means you “create products with your target.” He explained that co-creation typically refers to a collaborative process where you involve your target audience or stakeholders directly in the development or creation of products, services, or solutions. Instead of just designing with their needs in mind, co-creation actively invites their input, ideas, and feedback throughout the process to ensure the final outcome truly reflects their preferences and insights.

The experts underscored the message that: in today’s marketplace, sustainable success is built not just on what a brand sells, but on the comprehensive value it delivers to its customers.

The enlightening summit culminated in a prestigious awards ceremony, celebrating the brands, agencies, and individuals who have exemplified excellence and successfully delivered outstanding value. The consumer goods sector was well-represented, with Checkers Custard named Outstanding Custard Brand of 2025 and Golden Penny Semovita taking home the Consumer Brand of the Year 2025 award. Culinary excellence was further celebrated as Ajinomoto was crowned Outstanding Culinary Brand of The Year 2025. In the beverage category, Amstel Malta was recognised as the Malt Drink of the Year 2025. Demonstrating innovation in the homecare segment, SoKlin received double honours as the Innovative Detergent Brand of the Year 2025 and for its Smart Liquid, which won Innovation of the Year in the Detergent Category. A special commendation for delivering tangible consumer benefits went to WideScope International Logistics Limited for Creating Real Value for Consumers.
Commitment to social responsibility was also celebrated, with BATN Foundation receiving the Social Impact Award of 2025 and Bet9ja Foundation earning the CSR Award of 2025.

Broader corporate excellence was also spotlighted, with Iron Resources named Outstanding Company of the Year 2025. In the financial sector, ALAT was recognised as the Outstanding Digital Bank of the Year 2025.

The agency and professional categories saw a wide array of talent recognised. SBI Media Ltd was awarded Innovative Media Agency of the Year, while SOULCOMMS PR was named Outstanding Public Relations Agency of the Year 2025.

Specialist firms also received accolades, with P+ Measurement Services celebrated as the Innovative Public Relations Measurement Agency of the Year 2025 and CI Public Relations Consulting Limited honoured as the Outstanding firm in Crisis/Strategic Communication. The future of the industry was also in the spotlight, as Seedar Group won Innovative Young Public Relations Agency of the Year 2025 and WhirlSpot Media was recognised for its Outstanding Contribution To Startups.

Individual excellence was lauded across the marketing and media landscape. Rotimi Bankole won Outstanding Media Personality of the Year 2025, while Melvin Udosen was named Outstanding Media Entrepreneur of the Year 2025. In journalism, Azeez Disu was crowned Brand Journalist of the Year 2025, and Afolabi Idowu was recognised as the BJAN Personality of The Year 2025. In marketing leadership, Ilyas Kazeem was awarded Marketing Director of the Year (Food Division), and Roseline Abaraonye won Marketing Director of the Year 2025 (Cosmetics). The rising stars were not overlooked, with Onoriode Akusu celebrated as the Fast-Rising PR Practitioner of the Year.

The MediaConsortium Conference and Awards is an annual event dedicated to fostering knowledge exchange, celebrating industry excellence, and inspiring the future of marketing, media, and communications in Nigeria. It brings together industry leaders, brand custodians, and innovators to discuss pressing issues and recognise outstanding contributions to the marketplace.

CMC Connect Unveils Trufluencer Initiative To Redefine Nigeria’s Digital Influence

By Winifred Bosa
 Leading public relations firm, CMC Connect LLP (Perception Consulting), the exclusive Nigerian affiliate of Burson, hosted a groundbreaking engagement with social media entrepreneurs, themed around the concept of the “Trufluencer,” a term coined to institutionalise influencer relationship with agency, an act set to reinforce the company’s mission to align brands with influencers who uphold moral principles and ethical standards in the digital space.
In his welcome address, the Managing Partner of CMC Connect LLP (Perception Consulting), Mr. Raheem Olabode, explained that the term “Trufluencer” was a word coined to describe influencers who embody integrity and authenticity in their craft.
He stressed that CMC Connect LLP, with nearly 34 years of experience managing blue-chip accounts and building media relationships, is committed to institutionalising its relationship with influencers who share its values.
“This gathering is about creating a new standard for influencer partnerships. We want upcoming influencers to see themselves as chief executives in their own right, with opportunities for growth, training, and collaboration that will elevate their work and benefit our clients.” Olabode noted.
Speaking at the event, Airtel Nigeria’s Head of Public Relations, Mr. Samson Adeoye, commended the leadership and staying power of CMC Connect LLP in the communications industry, notes that its track record of nearly 34 years offers influencers an invaluable advantage.
He also highlighted Airtel’s commitment to “story-selling” in advertising, emphasising the power of narratives to help brands build deeper, more meaningful connections with audiences.
“When you think about long-term, sustainable partnerships, CMC Connect LLP stands out. With nearly 34 years of experience, it has achieved what many PR companies struggle to sustain beyond five years. This depth of experience gives influencers working with CMC Connect access to a rare wealth of knowledge and industry insight. At Airtel, we believe the strongest campaigns are built on story selling – every good story has conflict, setting, character, and resolution, with the brand as the enabler that brings resolution. That’s why campaigns like our popular Data is Life ad connect so deeply with audiences: they are anchored in stories that truly matter.”
The event brought together a vibrant community of influencers, communications professionals, and corporate representatives, establishing a foundation for ongoing collaboration that prioritises ethics, authenticity, and impact in Nigeria’s growing digital economy.
BJAN Meet With Stanbic IBTC To Boost Industry Relations 

By Winifred Bosa

In a bid to foster stronger industry partnerships and promote the upcoming annual conference, BJAN executive members paid a courtesy visit to Stanbic IBTC. The meeting focused on enhancing collaboration, expanding market outreach, and reinforcing mutual interests within the financial sector. The photo captures the warm exchange between BJAN leaders and Stanbic IBTC representatives.