CBN Advert

All Posts in "COVER"

MILO Signs On Northern Influencers To Strengthen National Representation

 

By Winifred Bosa

L-R Sulaiman ‘Bosho’ Yahaya Kannywood actor and comedian, Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria, Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate and Ahmed Musa, Nigerian professional footballer,

MILO Nigeria has welcomed a new group of influencers to strengthen its long-standing connection with consumers in Northern Nigeria. The influencers include Ahmed Musa, Nigerian professional footballer and youth role model; Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate; Ali Jita, songwriter and musician; Sulaiman Yahaya (popularly known as Bosho), Kannywood actor and comedian Anita Asuoha (Real Warri Pikin), who has renewed her contract as a member of the MILO family.

Speaking on the new partnerships, Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria, emphasized the brand’s commitment to inclusivity. “This partnership reflects our dedication to ensuring that every Nigerian child experiences the nourishment, energy and possibilities that MILO represents. By working with creators who authentically reflect their communities and whose values align with ours, we are celebrating the bonds MILO has built with families across Nigeria in the most inclusive and meaningful way.”

Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria; Sulaiman ‘Bosho’ Yahaya, Kannywood actor and comedian; Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate; and Ahmed Musa, Nigerian professional footballer.

During their induction, the influencers went on an immersive factory tour to get first hand information on MILO’s key ingredients, including cocoa, milk, and sorghum, which is 100% sourced in Northern Nigeria.

They had the opportunity to see how these ingredients are transformed into the final product through cocoa roasting, milk blending, and malt preparation. Their reports confirmed that the visit highlighted MILO’s dedication to quality, nutrition, hygiene and food-safety standards.

Reflecting on the experience, Mansurah Isah said: “Seeing how MILO is made gave me a new level of respect for the brand. I was particularly impressed by the level of hygiene maintained throughout the process. The thoroughness, the quality checks at every stage were remarkable. It made me even prouder to take this journey with MILO.”

 

The signing ceremony took place at the Nestlé Head Office in iIlupeju, Lagos, where the influencers engaged with employees and shared their personal reflections on joining the MILO family. Ahmed Musa spoke about his excitement, highlighting MILO’s significant impact in communities across Northern Nigeria. “What stands out for me is how MILO invests in young people. From sports to school activities, you see the brand’s impact everywhere. I’m excited to use my platform to inspire even more children across the North,” he said.

For Sulaiman Yahaya (Bosho), the opportunity to partner with a brand that consistently supports youth development was a key motivator. “MILO has been part of our lives for years. To now be part of this journey is something special,” he shared.

 

From the MILO Basketball Championship to Building Champs and other school-driven programs, MILO continues to nourish children, support communities, and inspire a generation to grow stronger through active and healthy living.

 

 

 

Online Poster by — December 12, 2025 in brands and Marketing
Fidelity Bank To Host Virtual Masterclass On New Tax Law

Amaka Obiefuna

 

Fidelity Bank Plc, a leading financial institution, will host a free virtual training on the Nigeria Tax Act 2025 (NTA) as part of its commitment to helping small businesses prepare for the upcoming legislation.

 

The masterclass is scheduled for 10:00 AM (Nigerian time) on Friday, 12 December 2025. It will provide participants with clear insights into changes in the tax framework, the impact on income and business operations, and practical steps to avoid penalties in 2026. Attendees will also learn strategies to stay ahead in an evolving regulatory environment.

 

The Nigerian government enacted major tax reforms on 26 June 2025 when President Bola Ahmed Tinubu signed four tax bills into law. These Acts will take effect on 1 January 2026 and represent a significant overhaul of the country’s tax system. The reforms aim to modernize and harmonize Nigeria’s tax framework, improve revenue generation, broaden the tax base, and create clearer rules for individuals, businesses, and government agencies.

 

“Our decision to host this masterclass reflects our commitment to empowering businesses with the right information ahead of the commencement of the new tax regime. Information is money and a well-informed business owner is already steps ahead in the race to success. This is why we are bringing experts to provide accurate details and demystify the tax act,” said Osita Ede, Divisional Head, Product Development, Fidelity Bank Plc.

Interested participants can register via https://bit.ly/2026TaxLawMasterclass .

Online Poster by — December 12, 2025 in Capital Market
Christ Holy Church  In’t Awka Branch Holds 2025 Thanksgiving Service

By Ebele Ofodile
Members of Christ Holy Church International Nation Builders ( a.k.a Odozi Obodo) recently held their Annual Harvest and Thanksgiving  Service at Awka, Anambra  State, with the theme, ” Harvest of Increase.”
The superintendent in-charge of the headquarters, Awka, Venerable David Achukwu, thanked God for his protection and preservation in the lives of his people, advising people to believe and have zeal in serving God.
He advised people to always learn how to thank and appreciate God in every situation .
According to him, “this year, we have witnessed the faithfulness of God through answered prayers, restored health, new beginnings and steadfast love that binds us together as one family in christ”.
The officiating minister of the harvest, Bishop Emmanuel  Nwachukwu  Anagor advised the people to learn how to give to the lord, saying that “everyone gives either God or devil  but it is better to give to the lord because there is a day of recorning where everyone will give account of how he lives his life here on earth.”
He encouraged the congregation to always follow Christ because there is gain in serving God.
“Let us remember that true worship is expressed not only in words, but in the way we live.”
One of the assistant workers in the station, Dr. Charles Ideli, said the congregation had gathered to thank God for his mercies and kindness.
“The psalmist said “let everything in me bless the name of the lord,” people should cultivate the habit of praising and thanking God, appreciating him because of the air we breath.”
Online Poster by — December 12, 2025 in News
Airtel Africa Foundation Opens Undergraduate Scholarship Portal In Nigeria

By Winifred Bosa
The Airtel Africa Foundation has opened applications for its Undergraduate Tech Scholarship in Nigeria, inviting first-year university students with strong academic potential to apply for financial support aimed at accelerating their studies in technology and related fields.
The scheme provides full tuition, accommodation support, and essential study materials for eligible 100-level students. It forms part of the Foundation’s F.E.E.D. agenda, which promotes Financial Empowerment, Education, Environmental Protection, and Digital Inclusion, with a focus on creating pathways for talented young people who face financial barriers.
Airtel Nigeria CEO, Dinesh Balsingh, encouraged students to take advantage of the opportunity. He noted that, “Education is one of the most powerful tools for national development,” adding that “as an organisation, Airtel is determined to build a platform for aspiring young Nigerians to learn, innovate and lead in the country’s expanding technology landscape.”
Applications are open to students pursuing courses such as Information Technology, Computer Science, Software Engineering, Data Science, Cyber Security, Artificial Intelligence, and other ICT-related disciplines at participating universities: University of Lagos, University of Nigeria Nsukka, Ahmadu Bello University, University of Benin, Obafemi Awolowo University, University of Ilorin, and Tai Solarin University of Education.
Dr Segun Ogunsanya, Chairman of the Airtel Africa Foundation, said the scholarship demonstrates the organisation’s commitment to nurturing Africa’s next generation of digital leaders. “Young Africans are brimming with talent and ambition. What many need is a fair chance to pursue their education without financial pressure. This scholarship reflects our belief that investing in their growth will strengthen communities, empower families, and expand the continent’s digital future,” he said.
Applicants must be enrolled in 100-level, have scored at least 230 in JAMB, and hold a minimum of five credits in WAEC, including English and Mathematics, in a single sitting. Required documents include Joint Admissions and Matriculation Board (JAMB) results, university admission letter, West African Examination Council (WAEC) certificate, student identity card, and academic transcript or university results.
The Foundation encourages qualified students across the listed institutions to apply and position themselves for a stronger start in the technology sector. Applications can be submitted at candidate.scholastica.ng/schemes/airtelfellowship2025.
Online Poster by — December 11, 2025 in brands and Marketing
NLNG Unveils Roadmap For Sustainable LNG At World LNG Summit

 By Winifred Bosa

NLNG has called for a new era of global collaboration to strengthen LNG supply, improve affordability for emerging markets, and safeguard energy expansion in a world increasingly shaped by geopolitical fragmentation and trade uncertainty.

Managing Director and Chief Executive Officer of NLNG, Philip Mshelbila, made this call while speaking at the panel titled “Energy Expansion in a Challenging Global Trade Environment” at the World LNG Summit & Awards holding in Istanbul, Turkey.

Mshelbila emphasised that only coordinated effort across the LNG value chain can prevent a widening energy divide and keep natural gas central to a balanced, lower-carbon global future.

In his words: “In order to safeguard global energy security from the risks of geopolitics and unilateral (national and regional) policies and sanctions, LNG contracts must evolve from merely defining volume and price to actively managing sovereign risk, through diversification of supply sources, delivery routes and contract terms.”

He stated that global energy expansion will stall unless structural bottlenecks in LNG supply, pricing, financing, and decarbonisation are urgently addressed and warned of the negative implications of retaining the status quo.

While speaking on shifting trade dynamics in the industry, Mshelbila noted that the LNG market had moved from a period dominated by short-term contracting to heightened interest in long-term commitments after the 2022 supply shock, emphasising that both contract types are now in strong demand, driven by elevated global risk and uncertainty.

Addressing the broader question of how LNG can continue to meet rising global energy demand, Mshelbila stated that several foundational elements like availability, affordability, and decarbonisation must be in place.

He explained that while many still regard natural gas as a transition fuel, its relevance will extend well beyond the next few decades. For this to be realised, he said the industry must secure more supply, ensure improved affordability, and accelerate decarbonisation across the entire natural gas and LNG value chains.

Mshelbila referenced major capacity expansions in the United States and Qatar, alongside NLNG’s own Train 7 development, which will add eight million tonnes per annum of new production as examples of the supply growth needed to meet future global demand. However, he cautioned that affordability remains the most challenging dimension of LNG’s future, noting that high prices have repeatedly pushed developing markets back to coal and other cheaper but environmentally dirtier alternatives.

The World LNG Summit, now in its 25th edition, continues to serve as the industry’s foremost global gathering, bringing together policymakers, producers, buyers, financiers, and innovators to shape the future of LNG.

Online Poster by — December 11, 2025 in News
MILO Signs On Northern Influencers To Strengthen National Representation

L-R Sulaiman ‘Bosho’ Yahaya Kannywood actor and comedian, Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria, Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate and Ahmed Musa, Nigerian professional footballer.
Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria; Sulaiman ‘Bosho’ Yahaya, Kannywood actor and comedian; Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate; and Ahmed Musa, Nigerian professional footballer.

By Winifred Bosa

MILO Nigeria has welcomed a new group of influencers to strengthen its long-standing connection with consumers in Northern Nigeria.
 The influencers include Ahmed Musa, Nigerian professional footballer and youth role model; Mansurah Isah, actress, filmmaker, humanitarian and social impact advocate; Ali Jita, songwriter and musician; Sulaiman Yahaya (popularly known as Bosho), Kannywood actor and comedian Anita Asuoha (Real Warri Pikin), who has renewed her contract as a member of the MILO family.
Speaking on the new partnerships, Gilbert Tweneboah-Koduah, Category Manager, Beverages, Nestlé Nigeria, emphasized the brand’s commitment to inclusivity.
 “This partnership reflects our dedication to ensuring that every Nigerian child experiences the nourishment, energy and possibilities that MILO represents. By working with creators who authentically reflect their communities and whose values align with ours, we are celebrating the bonds MILO has built with families across Nigeria in the most inclusive and meaningful way.”
During their induction, the influencers went on an immersive factory tour  to get first hand information on MILO’s key ingredients, including cocoa, milk, and sorghum, which is 100% sourced in Northern Nigeria.
  They had the opportunity to see how these ingredients are transformed into the final product through cocoa roasting, milk blending, and malt preparation.
 Their reports confirmed that the visit highlighted MILO’s dedication to quality, nutrition, hygiene and food-safety standards.
Reflecting on the experience, Mansurah Isah said: “Seeing how MILO is made gave me a new level of respect for the brand. I was particularly impressed by the level of hygiene maintained throughout the process. The thoroughness, the quality checks at every stage were remarkable. It made me even prouder to take this journey with MILO.”
The signing ceremony took place at the Nestlé Head Office in iIlupeju, Lagos, where the influencers engaged with employees and shared their personal reflections on joining the MILO family. Ahmed Musa spoke about his excitement, highlighting MILO’s significant impact in communities across Northern Nigeria.
“What stands out for me is how MILO invests in young people. From sports to school activities, you see the brand’s impact everywhere. I’m excited to use my platform to inspire even more children across the North,” he said.
For Sulaiman Yahaya (Bosho), the opportunity to partner with a brand that consistently supports youth development was a key motivator. “MILO has been part of our lives for years. To now be part of this journey is something special,” he shared.
From the MILO Basketball Championship to Building Champs and other school-driven programs, MILO continues to nourish children, support communities, and inspire a generation to grow stronger through active and healthy living.
Online Poster by — December 11, 2025 in brands and Marketing
FIRS, French Tax Agency Partner On Digital Transformation, Others 

L…..R, Chairman, Federal Inland Revenue Service (FIRS), Dr Zacch Adedeji, French Ambassador to Nigeria, Marc Fonbaustier,
Prepared to take off on a strong footing when it transitions to Nigeria Revenue Service (NRS) next month, the Federal Inland Revenue Service, (FIRS) and its French counterpart, Direction Générale des Finances Publiques (DGFP), on Wednesday, signed a memorandum of understanding on areas of mutual interests and promotion of efficient tax administration.
Speaking at the French Embassy in Abuja where the event took place, FIRS chairman, Zacch Adedeji, who signed for FIRS, said the event reflects a shared commitment to building stronger, more resilient, and more forward-looking tax administrations for the two countries.
The French Ambassador to Nigeria, Marc Fonbaustier, who signed on behalf of DGFP, emphasised the importance of collaboration between the two countries.
Adedeji, in a statement by Dare Adekanmbi, his Special Adviser on Media, listed digital transformation as one of such critical areas where Nigeria can leverage France’s advanced use of technology in compliance management, taxpayer services, and data-driven enforcement.
According to him, France will in return gain “fresh perspectives from Nigeria’s rapid digital expansion, our agile adoption of new tools, and the unique solutions we are developing for a fast-growing, technology-driven population.”
“This two-way exchange is essential as both countries adapt to emerging challenges such as Artificial Intelligence deployment, cybersecurity, and cross-border taxation,” Adedeji said.
Revealing that Nigeria will deliberately engage more with similar global partners, he said the partnership between France and Nigeria will enable the tax institutions to exchange ideas, share innovations, and learn from each other’s experiences.
“Another important aspect is workforce development. While we look forward to learning from France’s well-structured human capital systems, particularly in professional standards, continuous learning, and organizational discipline, we also believe that our experience in managing a young, dynamic and diverse workforce will offer valuable insights to DGFIP.
“Together, we can develop models that strengthen institutional culture, build global competencies, and prepare our respective institutions for the future of public finance administration.
“We also anticipate strong bilateral cooperation in international taxation, exchange of information, transfer pricing, and Base Erosion and Profit Shifting BEPS-related work.
“As economic activities become increasingly borderless, the ability of both our institutions to collaborate, share intelligence, and harmonise approaches will be crucial. This MoU provides exactly the platform we need to deepen that cooperation.
“As Nigeria moves into the era of the Nigerian Revenue Service, we see this partnership as a cornerstone of our transformation, one that will help us build a revenue administration that is modern, trusted, innovative, and globally connected,” the statement quoted Adedeji to have said.
Online Poster by — December 11, 2025 in News
Engr. Chris Amobi Invents Hydraulic Electricity Generating System Without Fossil Fuels

By Fidelia Okafor 
Nigerian engineer, Engr. Chris Amobi has invented a Hydraulic Electricity Generating plant with the potential to power advanced systems including airplanes, ships, high-speed trains, autonomous vehicles, factories and homes, eliminating dependence on fossil fuels across multiple sectors, using the Principle of Converted Regenerative Device (PCRD).
The PCRD initiative represents a powerful economic catalyst, stimulating growth through both direct and indirect value creation. By providing a dependable 24/7 power supply, it enhances productivity for businesses, reduces reliance on costly fuel-based generators, and lowers operational expenses across industries for local manufacturing, logistics; service sectors also benefit through supply chain engagement and workforce participation.
The PCRD System uses a controlled-loop hydraulic liquid environment to generate continuous, self-sustaining electricity. Unlike traditional engines or hydropower systems, PCRD requires no combustion, weather dependence, or external fuel, instead creating power from internally recycled hydraulic motion.
For investors, the technology offers an attractive stable return on investment with strong long-term profitability. On a national scale, widespread PCRD deployment contributes to economic diversification, supports industrialisation, and strengthens energy security positioning Nigeria and Africa at large for sustainable economic resilience.
This was made known by Engr. Chris Amobi, CEO/Inventor, DMCA Energy, Nigeria Ltd while speaking at the End-of-Year Engagement Forum of the Commerce and Industry Correspondents Association of Nigeria (CICAN), held at the Manufacturers Association of Nigeria (MAN) House, Awolowo Road, Ikeja recently.
“Every watt generated through innovation, lights a path toward social growth, economic strength, and environmental balance.
“At DMCA Energy, our corporate goal extends beyond power generation, it is to redefine how energy drives progress across industries. Through the Principle of Converted Regenerative Device (PCRD), we are pioneering a new era of clean, self-sustaining energy systems capable of powering not only electricity networks, but also the technologies that shape modern civilization”, Amabi said.
According to him, DMCA Energy s deployment of PCRD technology delivers transformative social benefits by expanding access to reliable, affordable, and uninterrupted electricity. Communities that previously suffered from power shortages gain new opportunities for education, healthcare, and entrepreneurship through consistent energy access.
The project, Amobi continued promotes inclusion by empowering local populations with jobs in installation, maintenance, and operations, while also stimulating skills development in renewable technology. By bridging the energy gap across urban and rural areas, DMCA Energy helps improve quality of life, reduce poverty, and foster long-term social stability through energy-driven development.
DMCA Energy’s PCRD system offers by reducing greenhouse gas, a clean and sustainable alternative to emissions and dependence on fossil-based power generation, non-renewable resources, the producing zero emissions and PCRD aligns with global climate minimal environmental disturbance goals and supports Nigeria’s IT’s closed-loop regenerative design commitment to carbon reduction.
Looking ahead, DMCA Energy envisions the PCRD as a cornerstone technology for the next generation of global innovation beyond providing continuous electricity.
“Our mission is to expand the scope of renewable innovation by creating scalable systems that can be adapted for industrial machinery, transportation, and large-scale manufacturing, laying the groundwork for an energy-independent future that empowers people, industries, and nations alike.
“Our long-term vision is to collaborate with researchers, engineers, and governments to integrate PCRD technology into diverse applications from aerospace to industrial automation and driving a worldwide transition toward clean, regenerative energy solutions that redefine mobility, productivity, and environmental responsibility”, Amobi stated.
About DMCA Energy Nigeria Ltd
DMCA Energy is a Nigerian-registered, South Africa based energy innovation firm dedicated to developing clean, reliable, and scalable power systems for Africa and the world. The company focuses on applied engineering, sustainable energy systems, and breakthrough power technologies
Online Poster by — December 10, 2025 in News
Modion Rebrands as Creato Urban in Global Push

Modion Communications, one of Africa’s most awarded PR-led integrated communications agencies, yesterday announced a transformative rebrand as it celebrates a decade of creativity, strategic excellence, and reputation leadership.

Effective December 2025, the agency will operate as Creato Urban /kriːˈɑːtoʊ ˈɜːrbən/, unveiling a renewed identity that reflects expanded capabilities and a bold global outlook.

Over the last 10 years, Modion Communications has delivered some of the continent’s most impactful campaigns, shaping conversations, influencing culture, and driving brand transformation across more than 20 industries. Its decade-long journey is marked by groundbreaking achievements, including winning the prestigious SABRE Platinum Award, becoming the first and only Nigerian PR agency to receive this honour, and emerging as the first African PR agency to win the International Communications Consultancy Organisation (ICCO) Next Gen World Cup. This milestone underscores the agency’s world-class creative excellence on the global stage.

“Reaching our 10-year milestone provided a powerful moment for reflection and reinvention,” said Odion Aleobua, Founder and CEO of Creato Urban. “Creato Urban signals the path we have been building towards – new, bold, daring, yet deeply strategic. It sharpens our belief in the power of creativity to shift how people think. This transition comes at a time when we are expanding our reach, strengthening our craft, and entering new spaces with audacity and inventive strategies across industries and regions.”

The transition into Creato Urban follows months of strategic planning, brand realignment, and the development of an expanded creative intelligence framework. The new identity represents the agency’s deepened focus on strategy, storytelling, digital intelligence, reputation and crisis leadership, culture shaping, and brand transformation, a suite designed to meet the evolving needs of African and global brands.

“Our work has always been rooted in unrelenting creativity,” Aleobua added. “Creato Urban carries that energy forward. It gives us the headspace to think more boldly, create without limits, and deliver work that shapes minds and markets.”

As Modion Communications evolves into Creato Urban, it remains committed to the excellence, innovation, and client partnership that defined its first decade—while stepping confidently into a future centered on global relevance and creative intelligence.

Creato Urban is a strategic communications and creative intelligence company that builds ideas, shaping minds and markets. Recognised across Africa and globally, the agency delivers strategy, storytelling, reputation leadership, digital solutions, and brand-building services for clients across diverse industries. Creato Urban is committed to redefining creativity, driving innovation, and delivering measurable impact with global resonance.

Online Poster by — December 10, 2025 in brands and Marketing
FMDQ SVP Seeks Pop Culture Adoption To Drive ISA 2025 Engagement Among Youths

The Senior Vice President of Government Affairs at FMDQ Group, Emmanuel Etaderhi, has urged regulators and market stakeholders to leverage popular culture, including musicians and footballers, to increase youth engagement with the recently enacted Investment Securities Act 2025.

 

Etaderhi made this call at the annual conference of the Capital Market Correspondents Association of Nigeria held under the theme, ‘Regulatory Reforms: ISA 2025 and Investment Climate’ in Lagos.

 

The ISA 2025 has recognised virtual assets like cryptocurrencies and others, which hold strong appeal for young Nigerians. According to the Chainalysis report, Sub-Saharan Africa is the third-fastest growing crypto market globally, behind only Asia-Pacific and Latin America. The region received $205bn in on-chain value during the review period, a 52 per cent increase year-on-year. This jump was said to have been driven mostly by young Nigerians seeking to hedge against inflation and safeguard value.

 

The SVP of FMDQ speaking at the conference said, “If you come to FMDQ these days, you will be surprised. I think we are more than 70 per cent youth. The young people, those people who are doing crypto and have the knowledge about digital currencies. Those people who have knowledge about the new products that have been introduced, the greater population in our offices, the smart tech guys, we are essentially a tech company.

 

 

“So it’s not just a document for today. It’s a document for the future. It’s a document that guarantees Nigeria’s development towards really becoming that beacon of hope, beacon of hope for Africa, the light of Africa. I insist, go back to the youths. Why? Because, as we all observed, this document gives life to their dreams and aspirations. But one aspect that is very vital, in all the gatherings, in all the engagements, in all the conferences and awareness sessions, which forum has called the youths together to explain this document to them in a language they understand?”

 

Highlighting the way to bridge that gap, Etaderhi added, “The reason they can swiftly change to the fintech is that these things are available to them digitally. They are available to them easily at the tip of their fingers. So your education programme, your awareness creation programme, your capacity building programme must be anchored on those digitalised sources.

 

“The youths believe in skits a lot. They believe a lot in things that have to do with followers, likes, and podcasts. If you want to teach them, you use their methodology to teach them so that they can understand and evolve their own ways of learning. You can’t use the old methods of learning to engage and attract youths; they don’t have the time to be reading one long article or one long essay. You need to put it into digitalised formats so that you can attract them.

 

“You need to get endorsements from the big-time artists. Recognise individuals in the artistic space. Nigeria has colonised this world with music. In the deep heart of Morocco, Burna Boy is well-known. In Ireland, Davido is well-known. Everywhere, you need to bring these icons. Use them as a means to convey messages to the youths because the youths will always follow them. Major artists, major footballers. Football is something that’s crazily affecting all youths.

 

Use the means of these icons to attract attention to the capital markets. Bring them as your idols and ambassadors. Teach them first and enable them to spread the message to these youths because to attract somebody, you must look at what attracts the person’s attention.” Speaking on the importance of reaching younger investors, Etaderhi said the law is “not just for today; it is for the future” and provides opportunities in digital currencies, sustainable finance, and innovative instruments like Sukuk. He emphasised that to capture the attention of Nigeria’s youth, financial education and awareness programs must be delivered in formats they understand, including skits, podcasts, social media, and endorsements from cultural icons.

 

Highlighting FMDQ’s involvement in shaping ISA 2025, Etaderhi noted that the organisation participated in multiple committees, consultations, and engagements with legislators and market players. “Two of our young professionals were recognised for their contributions, and this demonstrates the importance of including youth perspectives in developing forward-looking legislation,” he said.

 

Etaderhi stressed that ISA 2025 has the potential to transform Nigeria’s capital markets by fostering innovation, increasing transparency, and aligning investment opportunities with the aspirations of young Nigerians. “If we engage the youth properly, using the channels they follow and admire, we can ensure that ISA 2025 is understood, embraced, and fully implemented,” he said.

 

On increasing awareness for Sukuks, a Sharia-compliant financial instrument that has funded infrastructure projects such as road development across Nigeria, Etaderhi said the ISA 2025 provides for it, and stakeholders could play a lot more in it.

 

“It (ISA 2025) speaks to digital currencies. It speaks to the description of SDGs in terms of composite and non-composite. It speaks to things like non-interest financial instruments. We are travelling from Asaba to Enugu. On the road, you see, this road was developed by Sukuk. Sukuk is an instrument that we are not giving real push to. In spite of the fact that faith-wise, more than 50 per cent of us believe in that kind of instrument,” he said.

Online Poster by — December 10, 2025 in Capital Market